Have you ever been on a website, but you can’t find what you are looking for? The careers page for job listings, the shopping cart to check out, a product description page, or that cool picture you saw. How about those huge and cumbersome menus with dozens of options? Those kind of experiences can leave you exhausted and frustrated.
You don’t want visitors to your website giving up and leaving for a competitor’s site. Making things accessible can take many forms, but simplicity reigns supreme at Sunleaf. A simple menu and layout allows for an efficient flow of information and site navigation.
Having a consistent design not only adds a sense of comfort for the visitor, it enables them to navigate explore, discover, and learn. They experience your site the same way on each page, instead of having to learn a new method for each page. This enables you to deliver your message without distraction. This concept fits closely with ease of access (see above), but has an added difficulty. Designing a site that is consistent but not boring and repetitive is a tricky task, but one that Sunleaf Web has been dealing with successfully for years.